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O'Shaughnessy, John
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O'Shaughnessy, John
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Business organization.
by
O'Shaughnessy, John
Published 2013
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2
Persuasion in advertising John O'Shaughnessy and Nicholas Jackson O'Shaughnessy.
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O'Shaughnessy, John
Published 2004
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3
The Marketing Power of Emotion.
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O'Shaughnessy, John
Published 2002
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Related Subjects
Advertising
Psychological aspects
Advertising & Promotion
BUSINESS & ECONOMICS
Consumer behavior
Consumers
Decision making
Economic aspects
Emotions
Industrial organization
Marketing
Organization
Persuasion (Psychology)
Psychology