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Pfoertsch, Waldemar
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Pfoertsch, Waldemar
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B2B Brand Management by Philip Kotler, Waldemar Pfoertsch.
by
Kotler, Philip
,
Pfoertsch, Waldemar
Published 2006
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2
Ingredient Branding Making the Invisible Visible by Philip Kotler, Waldemar Pfoertsch.
by
Kotler, Philip
,
Pfoertsch, Waldemar
Published 2010
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3
Transformational Sales Making a Difference with Strategic Customers by Philip Kotler, Marian Dingena, Waldemar Pfoertsch.
by
Kotler, Philip
,
Dingena, Marian
,
Pfoertsch, Waldemar
Published 2016
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4
H2H marketing : the genesis of human-to-human marketing Philip Kotler, Waldemar Pfoertsch, Uwe Sponholz.
by
Kotler, Philip
,
Pfoertsch, Waldemar
,
Sponholz, Uwe, 1964-
Published 2021
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5
H2H marketing : case studies on human-to-human marketing Philip Kotler, Waldemar Pfoertsch, Uwe Sponholz, Maximilian Haas, editors.
Published 2023
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Related Subjects
Marketing
Electronic resources (E-books)
Management
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marketing