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681119s1968 nyua b 00010 eng |
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|a HF5438 .L95
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| 100 |
1 |
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|a Luick, John F.
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| 245 |
1 |
0 |
|a Sales promotion and modern merchandising
|c [by] John F. Luick [and] William Lee Ziegler.
|
| 260 |
0 |
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|a New York,
|b McGraw-Hill
|c [1968]
|
| 300 |
|
|
|a xi, 134 p.
|b illus.
|c 21 cm.
|
| 490 |
0 |
|
|a Perspectives in marketing series
|
| 504 |
|
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|a Includes bibliographies.
|
| 650 |
|
0 |
|a Sales promotion.
|
| 650 |
|
0 |
|a Merchandising.
|
| 700 |
1 |
0 |
|a Ziegler, William Lee.
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| 907 |
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|a .b12000966
|b 10-10-11
|c 10-03-03
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|a College of the Holy Cross
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