Electric rhetoric : classical rhetoric, oralism, and a new literacy / Kathleen E. Welch.

"In Electric Rhetoric Kathleen E. Welch explores the profound changes in writing and discourse brought about by electronic forms of communication. To this end she integrates three related strands: the redeployment of classical Sophistic rhetoric; current literacy theories within rhetoric and co...

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Bibliographic Details
Main Author: Welch, Kathleen E.
Format: Book
Language:English
Published: Cambridge, Mass. : MIT Press, ©1999.
Series:Digital communication.
Subjects:
Table of Contents:
  • I. Classical Greek Literacy and tbe Spoken Word. 1. Introduction: Screen Literacy in Rhetoric and Composition Studies. 2. An Isocratic Literacy Theory: An Alternative Rhetoric of Oral/Aural Articulation. 3. Disciplining Isocrates
  • II. Logos Performers, Screen Sophism, and the Rhetorical Turn. 4. Next Rhetoric. 5. Technologies of Electric Rhetoric. 6. Screen Rhetoric: Sophistic Logos Performers and Electric Rhetoric. Appendix: Excerpt from the Origin Myth of Acoma and Other Records, recorded by Matthew W. Stirling.