Media effects and society / Elizabeth M. Perse.

"Media Effects and Society provides an in-depth look at media effects and offers a theoretical foundation for understanding mass media's impact on individuals and society. Working from the assumption that media effects are common and are underestimated, author Elizabeth M. Perse identifies...

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Bibliographic Details
Main Author: Perse, Elizabeth M.
Format: Book
Language:English
Published: Mahwah, NJ : L. Erlbaum Associates, 2001.
Series:LEA's communication series.
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Online Access:Publisher description

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