The long tail : why the future of business is selling less of more

The long tail : why the future of business is selling less of more / Chris Anderson.

Saved in:

Bibliographic Details
Main Author:	Anderson, Chris, 1961-
Format:	Book
Language:	English
Published:	New York : Hyperion, c2006.
Edition:	1st ed.
Subjects:	Market segmentation. Internet marketing. Marketing > Technological innovations.

Similar Items

Niche envy : marketing discrimination in the digital age
by: Turow, Joseph
Published: (2006)

Die Blue-Ocean-Strategie : Neue Wege, die Konkurrenz hinter sich zu lassen.
by: 50Minuten.de
Published: (2018)

Handbook of Market Segmentation : Strategic Targeting for Business and Technology Firms, Third Edition.
by: Weinstein, Art
Published: (2013)

Internal marketing : directions of management
Published: (2000)

One-to-one web marketing : build a relationship marketing strategy one customer at a time
by: Allen, Cliff, 1948-
Published: (2001)

La stratégie océan bleu selon C. Kim et Mauborgne : comment identifier les nouveaux relais de croissance?
by: Pichère, Pierre
Published: (2014)

Marketing and Multicultural Diversity.
by: Rao, C. P.
Published: (2007)

La longue traîne et Chris Anderson : quand la diversité de l'offre est plus rentable que les blockbusters
by: De Saeger, Ariane
Published: (2015)

E-Marketing : Applications of Information Technology and the Internet within Marketing.
by: Molenaar, Cor
Published: (2011)

Market segmentation : how to do it, how to profit from it
by: McDonald, Malcolm
Published: (2013)

The growth drivers : the definitive guide to transforming marketing capabilities
by: Bird, Andy, et al.
Published: (2012)

Niche Marketing for Coaches.
by: McNamara, Hannah
Published: (2006)

Consumer cosmopolitanism in the age of globalization
Published: (2012)

Latinos, Inc. : the Marketing and Making of a People.
by: Dávila, Arlene M., 1965-
Published: (2012)

Your ad here : the cool sell of guerrilla marketing
by: Serazio, Michael
Published: (2013)

Marketing. How many segments to target.
Published: (2021)

Marketing. How do we segment consumer markets.
Published: (2021)

Marketing. How do we segment business markets.
Published: (2021)

Latinos, Inc. : the marketing and making of a people
by: Dávila, Arlene M., 1965-
Published: (2001)

Business advancement through technology. Volume I, Markets and marketing in transition
Published: (2022)

Online Relationship Marketing The Current Landscape and Future Developments.
by: Brown, James
Published: (2020)

Content marketing on the web : web writing for blogs, business sites, sales letters, and more
Published: (2019)

Marketing and smart technologies : proceedings of ICMARKTECH 2022. Volume 2
Published: (2023)

Marketing 4.0
by: Kotler, Philip, et al.
Published: (2018)

Small Business Smarts : Building Buzz with Social Media.
by: Lentz, Sterling
Published: (2011)

Marketing in a digital world
Published: (2019)

Advertising impact and controlling in content marketing : recognize impact mechanisms, optimize controlling and adapt strategy
by: Hörner, Thomas
Published: (2023)

Marketing services and resources in information organizations
by: Yi, Zhixian
Published: (2018)

Clicks and mortar : how shops and restaurants use web and email marketing to get more real-world customers.
Published: (2003)

Digital marketing management : a handbook for the current (or future) CEO
by: Zahay, Debra L.
Published: (2015)

Marketing and smart technologies proceedings of ICMarkTech 2021. volume 1
Published: (2022)

Marketing and smart technologies : proceedings of ICMarkTech 2020
Published: (2021)

Marketing and smart technologies : proceedings of ICMarkTech 2021. Volume 2
Published: (2022)

Internet Marketing Lifestyle : Discover The EXACT Steps To Create The Ultimate Lifestyle Of FREEDOM As An Internet Marketer!.
by: Brock, David
Published: (2019)

Curso de Marketing Empresarial em 52 Partes
by: Jones, Owen
Published: (2019)

Crea Tu Proyecto Tube Cómo Conseguir Apasionados Seguidores, Crear Marcas Fuertes y Ganar Dinero Gracias Al Uso Del Vídeo en Internet.
by: Cusa, Roger
Published: (2011)

Marketing. What makes good market segments.
Published: (2021)

Proven Tactics in Affiliate Marketing.
by: MarketingSherpa, Incorporated
Published: (2003)

Absolute Essentials of Digital Marketing
by: Charlesworth, Alan
Published: (2020)

Digital Marketing Management, Second Edition
by: Zahay, Debra
Published: (2020)