Net profit how to invest and compete in the real world of Internet business / Peter S. Cohan.

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Bibliographic Details
Main Author: Cohan, Peter S., 1957-
Format: eBook
Language:English
Published: San Francisco, Calif. : Jossey-Bass, c1999.
Edition:1st ed.
Series:Jossey-Bass business & management series.
Ebsco e-book purchased.
Subjects:
Online Access:Click to view e-book
Holy Cross Note:Loaded electronically.
Electronic access restricted to members of the Holy Cross Community.
This was purchased from Ebsco with a single user license.
Table of Contents:
  • Net Profit
  • Would You Like to Buy the Brooklyn Bridge?
  • Is the Internet a Web of Illusions?
  • Frameworks for Assessing Internet Businesses
  • Nine Internet Business Segments
  • Principles of Net Profit
  • Net Infrastructure: The Levi's of the 1990s
  • Gold in the Hills
  • Overview of the Network Infrastructure Market
  • Profit Drivers in the Central Control Device Product Category
  • Profit Drivers in the Edge Connector Product Category
  • Cases: Cisco Systems and Nexabit
  • Implications
  • The Net Profit Retriever's Assessment of the Network Infrastructure Segment
  • Web Consulting: It's All About Commitment
  • Overview of the Web Consulting Market
  • Profit Drivers
  • Case: Sapient
  • The Net Profit Retriever's Assessment of the Web Consulting Segment
  • Internet Venture Capital: Money Dictates
  • Overview of a Cyclical Industry
  • Countervailing Forces
  • Cases: Kleiner Perkins and Sculley Brothers
  • The Net Profit Retriever's Assessment of the Internet Venture Capital Segment
  • Internet Security: Barbarians at the Gates
  • Overview of the Internet Security Market
  • Sources of Future Profitability
  • Factors Holding Profits Back
  • Spotting Future Profits
  • Cases: CheckPoint Software Technologies and Network Associates
  • The Net Profit Retriever's Assessment of the Internet Security Segment
  • Web Portals: Walking Through Virtual Doors
  • What Drives the Current High Valuation of Web Portal Companies?
  • Search Engines, Portals, and Making Money
  • Forces Against Profitability
  • Four Ideas for Future Profits.