|
|
|
|
LEADER |
00000cam a2200000La 4500 |
001 |
b1937205 |
003 |
MWH |
005 |
20140124025144.0 |
006 |
m o u |
007 |
cr cn| |
008 |
020506s2002 nju ob 001 0 eng d |
020 |
|
|
|a 0585399433 (electronic bk.)
|
020 |
|
|
|a 9780585399430 (electronic bk.)
|
035 |
|
|
|a (OCoLC)49851907
|
035 |
|
|
|a (OCoLC)49851907
|
040 |
|
|
|a N$T
|b eng
|c N$T
|d OCLCQ
|d OCLCG
|d OCLCQ
|d EXW
|d OCLCQ
|d TUU
|d OCLCQ
|d TNF
|d OCLCQ
|d ZCU
|d OCLCO
|d OCLCF
|
043 |
|
|
|a n-us---
|
049 |
|
|
|a HCDD
|
050 |
|
4 |
|a E-Book HV5825
|b .M254 2002
|
072 |
|
7 |
|a SEL
|x 026000
|2 bisacsh
|
072 |
|
7 |
|a PSY
|x 038000
|2 bisacsh
|
245 |
0 |
0 |
|a Mass media and drug prevention
|h [electronic resource] :
|b classic and contemporary theories and research /
|c edited by William D. Crano, Michael Burgoon.
|
260 |
|
|
|a Mahwah, N.J. :
|b Lawrence Erlbaum,
|c 2002.
|
300 |
|
|
|a 1 online resource (xiv, 303 p.)
|
490 |
1 |
|
|a Ebsco e-book purchased
|
500 |
|
|
|a "The Claremont Symposium on Applied Social Psychology."
|
504 |
|
|
|a Includes bibliographical references and indexes.
|
505 |
0 |
0 |
|t Foreword /
|r Alan I. Leshner --
|t Preface /
|r William D. Crano, Michael Burgoon --
|t Introduction, Early Theories, and Research --
|t Introduction /
|r William D. Crano --
|t The Evolution of Mass Media and Health Persuasion Models /
|r Ellen A. Wartella, Patricia A. Stout --
|t Promising Strategies for Media Health Campaigns /
|r Charles Atkin --
|t Contemporary Theories and Research --
|t Using Interactive Media Tools to Test Substance Abuse Prevention Messages /
|r Michael Burgoon, Eusebio M Alvaro, Katherine Broneck, Claude Miller, Joseph R. Grandpre, John R. Hall, Cynthia A. Frank --
|t The Role of Theory in Developing Effective Antidrug Public Service Announcements /
|r Martin Fishbein, Joseph Cappella, Robert Hornik, Sarah Sayeed, Marco Yzer, R. Kirkland Ahern --
|t Attention, Persuasive Communication, and Prevention /
|r Lewis Donohew, Philip Palmgreen, Elizabeth Lorch, Rick Zimmerman, Nancy Harrington --
|t Sex, Drugs, and Attitudinal Ambivalence: How Feelings of Evaluative Tension Influence Alcohol Use and Safe Sex Behaviors /
|r Joseph R. Priester --
|t Expectancy Theory Approaches to Prevention: Violating Adolescent Expectations to Increase the Effectiveness of Public Service Announcements /
|r Jason T. Siegel, Judee K. Burgoon --
|t Intermediate Outcomes from a Life Skills Education Program with a Media Literacy Component /
|r Marvin Eisen --
|t High-potential Mediators of Drug-Abuse Prevention Program Effects /
|r Stewart I. Donaldson --
|t A Meta-analysis of the Effectiveness of Mass-Communication for Changing Substance-use Knowledge, Attitudes, and Behavior /
|r James H. Derzon, Mark W. Lipsey.
|
588 |
|
|
|a Description based on print version record.
|
590 |
|
|
|a Loaded electronically.
|
590 |
|
|
|a Electronic access restricted to members of the Holy Cross Community.
|
590 |
|
|
|a This was purchased from Ebsco with a single user license.
|
650 |
|
0 |
|a Drugs and mass media
|z United States.
|
650 |
|
0 |
|a Drug abuse
|z United States
|x Prevention.
|
655 |
|
7 |
|a Electronic books.
|2 local
|
690 |
|
|
|a Electronic resources (E-books)
|
700 |
1 |
|
|a Crano, William D.,
|d 1942-
|
700 |
1 |
|
|a Burgoon, Michael.
|
711 |
2 |
|
|a Claremont Symposium on Applied Social Psychology.
|
830 |
|
0 |
|a Ebsco e-book purchased.
|
856 |
4 |
0 |
|u https://holycross.idm.oclc.org/login?auth=cas&url=https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=66167
|3 Click to view e-book
|t 0
|
907 |
|
|
|a .b1937205x
|b 04-18-22
|c 02-07-14
|
998 |
|
|
|a he
|b 02-07-14
|c m
|d @
|e
|f eng
|g nju
|h 0
|i 1
|
938 |
|
|
|a EBSCOhost
|b EBSC
|n 66167
|
994 |
|
|
|a 92
|b HCD
|
902 |
|
|
|a Purchased Ebsco (formally NetLibrary) e-book
|
903 |
|
|
|a EEB-NET
|
945 |
|
|
|f - -
|g 1
|h 0
|j - -
|k - -
|l he
|o -
|p $0.00
|q -
|r -
|s b
|t 38
|u 0
|v 0
|w 0
|x 0
|y .i16461642
|z 02-07-14
|
999 |
f |
f |
|i cf57a1e1-7b2c-5bc6-a9df-a93115217aeb
|s 0f20ae08-f3e7-5d10-a02c-015704e9fd5d
|t 0
|
952 |
f |
f |
|p Online
|a College of the Holy Cross
|b Main Campus
|c E-Resources
|d Online
|t 0
|e E-Book HV5825 .M254 2002
|h Library of Congress classification
|i Elec File
|