Big bucks, big pharma marketing disease & pushing drugs

Big bucks, big pharma marketing disease & pushing drugs / Media Education Foundation ; producer, Ronit Ridberg ; written by Ronit Ridberg ... [et al.].

Big Bucks, Big Pharma pulls back the curtain on the multi-billion dollar pharmaceutical industry to expose the insidious ways that illness is used, manipulated, and in some instances created, for capital gain. Focusing on the industry's marketing practices, media scholars and health professiona...

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Bibliographic Details
Corporate Author: Media Education Foundation
Other Authors: Ridberg, Ronit (Producer, Screenwriter), Goodman, Amy, 1957- (Narrator)
Format: Video DVD
Language:English
Published: Northampton, MA : Media Education Foundation, c2006.
Subjects:
Pharmaceutical industry > Marketing.
Direct-to-consumer prescription drug advertising.
Drugs > Marketing.
Drugs > Marketing > Moral and ethical aspects.
Diseases > Economic aspects.
Documentary films.
Videos > Dinand.

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