Export Development and Promotion: The Role of Public Organizations

Export Development and Promotion: The Role of Public Organizations edited by F.H. Rolf Seringhaus, Philip J. Rosson.

Companies succeed in international markets because of their competitive competence which, in large measure, is based on the level of knowledge and skill they bring to their international marketing activities. Public organizations in the export development and promotion field play a facilitating role...

Full description

Saved in:
Bibliographic Details
Corporate Author: SpringerLink (Online service)
Other Authors: Seringhaus, F.H. Rolf (Editor), Rosson, Philip J. (Editor)
Format: eBook
Language:English
Published: New York, NY : Springer US : Imprint: Springer, 1991.
Edition:1st ed. 1991.
Series:Springer eBook Collection.
Subjects:
International economics.
Economic policy.
Marketing.
Business.
Management science.
Electronic resources (E-books)
Online Access:Click to view e-book
Holy Cross Note:Loaded electronically.
Electronic access restricted to members of the Holy Cross Community.
Login for hold information

‌

Click to view e-book

Online

Holdings details from Online
Call Number: E-Book
Copy 1 Available

Similar Items