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|a EBL231868
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|n http://www.eblib.com
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|a HF5548.32
|b .E36 2004eb
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|a HCDD
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| 245 |
0 |
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|a E-commerce relationship marketing /
|c Guest editors Jerry Fjermestab and Nicholas C. Romano, Jr.
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| 260 |
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|a Bradford, England :
|b Emerald Group Pub.,
|c ©2004.
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| 300 |
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|a 1 online resource (61 pages).
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| 336 |
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|a text
|b txt
|2 rdacontent
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| 337 |
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|a computer
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|a online resource
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|a data file
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1 |
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|a Journal of Enterprise Information Management. No. 6 ;
|v vol. 17
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| 588 |
0 |
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|a Print version record.
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| 520 |
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|a E-commerce marketing is at the intersection of information systems technology (i.e. supply chain management, enterprise resource planning, customer relationship management), traditional marketing, and the customer interface. In the broader sense E-commerce marketing is comprised of electronic-based activities that facilitate manufactured goods and services by the producer to satisfy the wants and needs of the consumer. Previously published in: Enterprise Information Management, Volume 17, Number 6, 2004.
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| 505 |
0 |
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|a Abstracts & keywords -- Guest editorial -- E-relationship marketing -- From "ancient" to "modern" -- Text clustering and summary techniques for CRM message management -- SiteQual -- The impact of e-marketplaces on dyadic buyer-supplier relationships -- Integrating diverse ERP systems -- Note from the publisher.
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| 650 |
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0 |
|a Electronic commerce.
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| 650 |
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0 |
|a Relationship marketing.
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| 650 |
|
7 |
|a BUSINESS & ECONOMICS
|x Sales & Selling
|x General.
|2 bisacsh
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| 650 |
|
7 |
|a BUSINESS & ECONOMICS
|x Marketing
|x General.
|2 bisacsh
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| 650 |
|
7 |
|a BUSINESS & ECONOMICS
|x Commerce.
|2 bisacsh
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| 650 |
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7 |
|a Electronic commerce
|2 fast
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| 650 |
|
7 |
|a Relationship marketing
|2 fast
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| 700 |
1 |
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|a Fjermestab, Jerry.
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| 700 |
1 |
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|a Romano, Nicholas C.
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| 758 |
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|i has work:
|a E-commerce relationship marketing (Text)
|1 https://id.oclc.org/worldcat/entity/E39PD37JPjy3CxBVbq3WW3j7Xm
|4 https://id.oclc.org/worldcat/ontology/hasWork
|
| 830 |
|
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|a Journal of enterprise information management ;
|v v. 17, no. 6.
|
| 856 |
4 |
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|u https://ebookcentral.proquest.com/lib/holycrosscollege-ebooks/detail.action?docID=231868
|y Click for online access
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| 903 |
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|a EBC-AC
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| 994 |
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|a 92
|b HCD
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