Industrial Collaboration with Japan.

Industrial Collaboration with Japan.

This study looks at the experiences of European and American companies that have collaborated with their Japanese competitors in the fields of computers, consumer electronics, automobiles and aero-engines, by forming joint ventures, designing products together and pursuing complementary marketing st...

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Bibliographic Details
Main Author: Turner, Louis
Format: eBook
Language:English
Published: Hoboken : Taylor & Francis, 2010.
Subjects:
Joint ventures > Japan.
Joint ventures > United States.
Joint ventures > Europe.
Joint ventures
Europe
Japan
United States
Online Access:Click for online access
Table of Contents:
  • 1. Introduction
  • 2. What is industrial collaboration?
  • 3. Collaboration and Japan : the history
  • 4. West European and American perception
  • 5. The consumer electronics sector
  • 5. The consumer electronics sector
  • 6. The automotive sector
  • 7. Information technology
  • 8. Aerospace
  • 9. Issues for corporate strategists
  • 10. Issues for governments.

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