Frontrunners or copycats?

Frontrunners or copycats? / Birgitte Tufte, Jeanette Rasmussen & Lars Bech Christensen (editors).

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Bibliographic Details
Corporate Author:	Handelshøjskolen i København. Center for Marketing Communication
Format:	eBook
Language:	English
Published:	Copenhagen ; Herndon, VA : Copenhagen Business School Press, 2005.
Edition:	1st ed.
Subjects:	Child consumers > Congresses. Young consumers > Congresses. Children > Economic conditions > Congresses. Teenagers > Economic conditions > Congresses. Advertising and children > Congresses. Advertising and youth > Congresses. Advertising and children Advertising and youth Child consumers Children > Economic conditions Teenagers > Economic conditions Young consumers proceedings (reports) Conference papers and proceedings Conference papers and proceedings. Actes de congrès.
Online Access:	Click for online access

Description
Summary:	Annotation
Physical Description:	1 online resource (172 pages) : illustrations
Bibliography:	Includes bibliographical references.
ISBN:	9788763099639 8763099632