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00000cam a2200000 a 4500 |
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ocn781628319 |
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OCoLC |
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20240808213014.0 |
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m o d |
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cr cnu---unuuu |
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120326s2011 nyu ob 001 0 eng d |
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|a N$T
|b eng
|e pn
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|d CDX
|d YDXCP
|d OCLCQ
|d OCLCF
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|d E7B
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|d OCLCQ
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|d OCLCQ
|d SFB
|d OCLCQ
|d OCLCO
|d OCLCL
|d OCLCQ
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016 |
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|a 015951235
|2 Uk
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|a 787851721
|a 817082530
|a 819504523
|a 821642752
|a 967261242
|a 967716832
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|a 9780199875214
|q (electronic bk.)
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|a 0199875219
|q (electronic bk.)
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|a 1280593563
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|a 9781280593567
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|a 9780199951154
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|a 0199951152
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|z 9780195394078
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|z 0195394070
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|a (OCoLC)781628319
|z (OCoLC)787851721
|z (OCoLC)817082530
|z (OCoLC)819504523
|z (OCoLC)821642752
|z (OCoLC)967261242
|z (OCoLC)967716832
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|a a-cc---
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|a HG9169
|b .C48 2011eb
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|a BUS
|x 033060
|2 bisacsh
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|a HCDD
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100 |
1 |
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|a Chan, Cheris Shun-ching.
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1 |
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|a Marketing death :
|b culture and the making of a life insurance market in China /
|c Cheris Shun-ching Chan.
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|a New York, N.Y. :
|b Oxford University Press,
|c ©2011.
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|a 1 online resource
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336 |
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|a text
|b txt
|2 rdacontent
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|a computer
|b c
|2 rdamedia
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|a online resource
|b cr
|2 rdacarrier
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|a Includes bibliographical references and index.
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|a Is China an inviting place for life insurance? : societal conditions, the market, and remaining puzzles -- Defining life insurance and product development : divergent institutional logics -- Manufacturing sales agents : cultural capital and management strategies -- Making transactions : selling strategies and sales discourses -- Buying life insurance : multiple motives but consistent preferences -- How culture matters : culture, market, and globalization.
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|a "Marketing Death is the first book to offer a penetrating sociological analysis of the emergence of a life insurance market outside of the Euro-American context. Drawing on rich ethnographic data, it documents the processes and micro-politics through which local cultures shape the way a market is formed and, hence, sheds light on the dynamics through which modern capitalist enterprises are diffused to regions with different cultural traditions."--Publisher's description
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588 |
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|a Print version record.
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650 |
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|a Life insurance
|x Social aspects
|z China.
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650 |
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7 |
|a BUSINESS & ECONOMICS
|x Insurance
|x Life.
|2 bisacsh
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650 |
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|a Life insurance
|x Social aspects
|2 fast
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651 |
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7 |
|a China
|2 fast
|1 https://id.oclc.org/worldcat/entity/E39PBJdCqh8h6hJY7PT6MQW4bd
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758 |
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|i has work:
|a Marketing death (Text)
|1 https://id.oclc.org/worldcat/entity/E39PCH3YmWBJWDRCgmBVCGfRmm
|4 https://id.oclc.org/worldcat/ontology/hasWork
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776 |
0 |
8 |
|i Print version:
|a Chan, Cheris Shun-ching.
|t Marketing death.
|d New York, N.Y. : Oxford University Press, ©2011
|z 9780195394078
|w (DLC) 2011018554
|w (OCoLC)722452302
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856 |
4 |
0 |
|u https://holycross.idm.oclc.org/login?auth=cas&url=https://academic.oup.com/book/9045
|y Click for online access
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|a OUP-SOEBA
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|a 92
|b HCD
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