Revisiting the Philosophical Foundations of Trademarks in the US and UK.

This book challenges the philosophical foundations of current trademark systems in the USA and the UK. It argues that the process of trademark creation should be transformed to the more practical and realistic proposition of "co-authorship" of trademarks by both the public and trademark ow...

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Bibliographic Details
Main Author: Naser, Mohammad Amin
Format: eBook
Language:English
Published: Newcastle upon Tyne : Cambridge Scholars Pub., 2010.
Subjects:
Online Access:Click for online access

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100 1 |a Naser, Mohammad Amin. 
245 1 0 |a Revisiting the Philosophical Foundations of Trademarks in the US and UK. 
260 |a Newcastle upon Tyne :  |b Cambridge Scholars Pub.,  |c 2010. 
300 |a 1 online resource (265 pages) 
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520 |a This book challenges the philosophical foundations of current trademark systems in the USA and the UK. It argues that the process of trademark creation should be transformed to the more practical and realistic proposition of "co-authorship" of trademarks by both the public and trademark owners. The book develops the "Economic-Social Planning justification", which departs from the economic argument that trademarks reduce consumer search costs, and then proposes that trademarks should be formul ... 
588 0 |a Print version record. 
504 |a Includes bibliographical references (pages 225-237) and index. 
505 0 |a Intro -- TABLE OF CONTENTS -- PREFACE -- ACKNOWLEDGEMENTS -- LIST OF CASES -- CHAPTER ONE -- CHAPTER TWO -- CHAPTER THREE -- CHAPTER FOUR -- CHAPTER FIVE -- CHAPTER SIX -- CHAPTER SEVEN -- BIBLIOGRAPHY -- INDEX. 
546 |a English. 
650 0 |a Trademarks  |x Law and legislation  |z Great Britain. 
650 0 |a Trademarks  |x Law and legislation  |z United States. 
650 7 |a LAW  |x Administrative Law & Regulatory Practice.  |2 bisacsh 
650 7 |a Trademarks  |x Law and legislation  |2 fast 
651 7 |a Great Britain  |2 fast  |1 https://id.oclc.org/worldcat/entity/E39PBJdmp7p3cx8hpmJ8HvmTpP 
651 7 |a United States  |2 fast  |1 https://id.oclc.org/worldcat/entity/E39PBJtxgQXMWqmjMjjwXRHgrq 
758 |i has work:  |a Revisiting the philosophical foundations of trademarks in the US and UK (Text)  |1 https://id.oclc.org/worldcat/entity/E39PCGXkMYcTQ6YhDfKydTrxym  |4 https://id.oclc.org/worldcat/ontology/hasWork 
776 0 8 |i Print version:  |a Naser, Mohammad Amin.  |t Revisiting the Philosophical Foundations of Trademarks in the US and UK.  |d Newcastle upon Tyne : Cambridge Scholars Publishing, ©2010  |z 9781443817790 
856 4 0 |u https://ebookcentral.proquest.com/lib/holycrosscollege-ebooks/detail.action?docID=1114433  |y Click for online access 
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