Summary: | How do movies keep us riveted to the screen and thoroughly engage our sensations, thoughts, and feelings? Can scientific inquiry help us understand why we watch them and why we like them? Largely through trial and error, filmmakers have developed powerful techniques that capture the attention of audiences-visually, mentally, and emotionally. Scholars in the arts and humanities have thought deeply about the nature and impact of these techniques for some time, but, until now, few scientists have delved into empirical analyses of our movie experience. This book introduces a new, exciting field by bringing together film theorists, philosophers, psychologists, and neuroscientists to consider the viability of a scientific approach to our movie experience
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