Greening the Red, White, and Blue : the Bomb, Big Business, and Consumer Resistance in Postwar America.

In popular imagination, environmentalism is often linked to Rachel Carson's Silent Spring and the political activism of the 1960s and '70s that moved increasing numbers of Americans to insist on a better quality of life-open spaces, clean air and water, beautification campaigns. But these...

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Bibliographic Details
Main Author: Jundt, Thomas
Format: eBook
Language:English
Published: Oxford : Oxford University Press, USA, 2014.
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Online Access:Click for online access
Table of Contents:
  • Cover; Greening the Red, White, and Blue; Copyright; Contents; Acknowledgments; Greening the Red, White, and Blue; Introduction; PART ONEA NEW ERA; 1 "Sons of Bitches"; 2 Green Consumption in a Dangerous World; 3 Downwinders; 4 Chemicals and Romance; PART TWOA NEW RESPONSE; 5 "A Ground Swell of Public Indignation"; 6 The "New" Conservation; 7 "Striking Back at the Goddam Sons-of-Bitches"; 8 Green Consumerism Goes Mainstream; Conclusion; Notes; INDEX.