Advertising in a free society

Advertising in a free society / Ralph Harris, Arthur Seldon ; with an introduction by Christopher Snowdon.

This new version of 'Advertising in a Free Society' is valuable reminder of the fundamental role advertising plays in society. Although the criticisms aimed towards it, which Ralph Harris and Arthur Seldon aimed to dispel over half a century ago, continue to gain support, policy makers and...

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Bibliographic Details
Main Authors: Harris, Ralph (Author), Seldon, Arthur (Author)
Other Authors: Snowdon, Christopher (Author of introduction, etc.)
Format: eBook
Language:English
Published: London, England : The Institute of Economic Affairs, 2014.
Series:Hobart paper.
Subjects:
Advertising > Great Britain.
Capitalism > Social aspects.
Freedom of speech.
BUSINESS & ECONOMICS > Advertising & Promotion.
Advertising
Capitalism > Social aspects
Freedom of speech
Great Britain
Online Access:Click for online access
Description
Summary:This new version of 'Advertising in a Free Society' is valuable reminder of the fundamental role advertising plays in society. Although the criticisms aimed towards it, which Ralph Harris and Arthur Seldon aimed to dispel over half a century ago, continue to gain support, policy makers and campaigners risk undermining our freedom if they continue this crusade against the advertising industry. We should celebrate the fact that advertising empowers the everyday shopper, rather than undermining both businesses and consumers through constraining the industry.
Physical Description:1 online resource (206 pages)
Bibliography:Includes bibliographical references.
ISBN:9780255366670
0255366671
Source of Description, Etc. Note:Online resource; title from PDF title page (ebrary, viewed November 5, 2014).

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