Marketing literature and posthumous legacies : the symbolic capital of Leonid Andreev and Vladimir Nabokov / Yuri Leving and Frederick H. White.

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Bibliographic Details
Main Authors: Leving, I︠U︡riĭ (Author), White, Frederick H., 1970- (Author)
Format: eBook
Published: Lanham : Lexington Books, [2013]
Online Access:Click for online access
Summary:Literature is not only about aesthetics, but also almost equally about the successful marketing of an author and his literary works. Ever since the two great Russian authors, Leonid Andreev and Vladimir Nabokov, created their own literary capital, cultural merchants have been preoccupied with the promotion of their respective posthumous legacies, maintaining the intricate network of personal interests that drive the preservation of literary reputations.
Physical Description:1 online resource (xi, 281 pages) : illustrations
Bibliography:Includes bibliographical references (pages 253-264) and index.
Source of Description, Etc. Note:Print version record.