Making innovation last. Volume 1 : sustainable strategies for long term growth

Making innovation last. Volume 1 : sustainable strategies for long term growth / Hubert Gatignon, David Gotteland, Christophe Haon.

Making Innovation Last considers the long term success of a firm. Authored by a trio of top international scholars who present pioneering new work on what it takes to create long term growth, the book examines the internal conditions that are likely to encourage sustainable innovation, as well as wh...

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Bibliographic Details
Main Authors: Gatignon, Hubert (Author), Gotteland, David, 1975- (Author), Haon, Christophe, 1972- (Author)
Format: eBook
Language:English
Published: Basingstoke, Hampshire ; New York, NY : Palgrave Macmillan, 2016.
Subjects:
Technological innovations > Management.
New products.
Creative ability in business.
BUSINESS & ECONOMICS > Industrial Management.
BUSINESS & ECONOMICS > Management.
BUSINESS & ECONOMICS > Management Science.
BUSINESS & ECONOMICS > Organizational Behavior.
Creative ability in business
New products
Technological innovations > Management
Online Access:Click for online access
Description
Summary:Making Innovation Last considers the long term success of a firm. Authored by a trio of top international scholars who present pioneering new work on what it takes to create long term growth, the book examines the internal conditions that are likely to encourage sustainable innovation, as well as what a culture of innovation should look like.
Item Description:Print version cataloged as a monographic set by the Library of Congress.
4.2.1 Environmental and organizational contingencies.
Physical Description:1 online resource
Bibliography:Includes bibliographical references and index.
ISBN:9781137560988
1137560983
1349565415
9781349565412
Language:English.
Source of Description, Etc. Note:Online resource; title from digital title page (viewed on December 28, 2015).

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