Going for the gold : how to become a world-class academic fundraiser

Going for the gold : how to become a world-class academic fundraiser / Jeffrey L. Buller and Dianne M. Reeves.

What do faculty members, academic administrators, or development officers need to know if they want to be successful fundraisers in higher education? Going for the Gold demystifies these worlds for anyone interested in higher education fundraising and provides practical, field-tested tools that ever...

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Bibliographic Details
Main Authors: Buller, Jeffrey L. (Author), Reeves, Dianne M. (Author)
Format: eBook
Language:English
Published: Lanham : Rowman & Littlefield, [2016]
Subjects:
Educational fund raising.
EDUCATION > Administration > General.
EDUCATION > Organizations & Institutions.
Educational fund raising
Online Access:Click for online access
Table of Contents:
  • An introduction to academic fundraising
  • Ethical issues in fundraising
  • Why one size does not fit all
  • The sport of giving and the acid test
  • Raising awareness, not just money
  • Listening to and telling stories
  • Appendix A: finding, hiring, and evaluating a development officer
  • Appendix B: AFP code of ethical principles and standards of professional practice
  • Appendix C: donor bill of rights
  • Appendix D: training at your institution.

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