Ikea's big bet on stores without parking lots.

Aug. 25 (Bloomberg) - Ikea has grown to become the world's largest furniture chain with its sprawling out-of-town showrooms. Now it's trying inner-city stores. Bloomberg's Hans Nichols pays a visit to the Hamburg, Germany store. (Source: Bloomberg).

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Bibliographic Details
Format: Video
Language:English
Published: New York : Bloomberg L.P., 2014.
Series:Academic Video Online
Subjects:
Online Access:Click for online access