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|a com.springer.onix.9783030350512
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|a Eurasia Business and Economics Society.
|b Conference
|n (25th :
|d 2018 :
|c Berlin, Germany)
|
245 |
1 |
0 |
|a Eurasian Business Perspectives :
|b Proceedings of the 25th Eurasia Business and Economics Society Conference /
|c Mehmet Huseyin Bilgin, Hakan Danis, Ender Demir, Meltem Ş. Ucal, Editors.
|
264 |
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1 |
|a Cham, Switzerland :
|b Springer,
|c [2020]
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300 |
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|a 1 online resource (XVII, 367 pages) :
|b illustrations (some color)
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|a Eurasian Studies in Business and Economics,
|x 2364-5067 ;
|v 12/2
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505 |
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|a Marketing -- Tourism -- Management -- Accounting and Finance.
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520 |
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|a This volume of Eurasian Studies in Business and Economics presents selected theoretical and empirical papers from the 25th Eurasia Business and Economics Society (EBES) Conference, held in Berlin, Germany, in May 2018. Covering diverse areas of business and management from different geographic regions, the book focuses on current topics such as consumer engagement, consumer loyalty, travel blogging, and AirBnB's marketing communication strategy, as well as healthcare project evaluation and Industry 4.0. It also includes related studies that analyze accounting and finance aspects like bank reliability and the bankruptcy risks of equity crowdfunding start-ups.
|
588 |
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|a Online resource; title from digital title page (viewed on April 30, 2020).
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650 |
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|a Motivation research (Marketing)
|v Congresses.
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|a Management
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|a Management
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|a Tourism
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|a Business enterprises
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|a Europe
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|a proceedings (reports)
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|a Conference papers and proceedings
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700 |
1 |
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|a Bilgin, Mehmet Huseyin,
|e editor.
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|4 http://id.loc.gov/vocabulary/relators/edt
|
700 |
1 |
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|a Danis, Hakan,
|e editor.
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|4 http://id.loc.gov/vocabulary/relators/edt
|
700 |
1 |
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|a Demir, Ender,
|e editor.
|4 edt
|4 http://id.loc.gov/vocabulary/relators/edt
|
700 |
1 |
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|a Ucal, Meltem S.,
|e editor.
|4 edt
|4 http://id.loc.gov/vocabulary/relators/edt
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|i Printed edition:
|z 9783030350505
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776 |
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|i Printed edition:
|z 9783030350529
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776 |
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8 |
|i Printed edition:
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830 |
|
0 |
|a Eurasian studies in business and economics ;
|v 12/2.
|x 2364-5067
|
856 |
4 |
0 |
|u https://holycross.idm.oclc.org/login?auth=cas&url=https://link.springer.com/10.1007/978-3-030-35051-2
|y Click for online access
|
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|a SPRING-BUS2020
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|a 92
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