Absolute Essentials of Digital Marketing

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Bibliographic Details
Main Author: Charlesworth, Alan
Format: eBook
Language:English
Published: Milton : Taylor & Francis Group, 2020.
Series:Absolute Essentials of Business and Economics Ser.
Subjects:
Online Access:Click for online access

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245 1 0 |a Absolute Essentials of Digital Marketing  |h [electronic resource]. 
260 |a Milton :  |b Taylor & Francis Group,  |c 2020. 
300 |a 1 online resource (119 p.). 
490 1 |a Absolute Essentials of Business and Economics Ser. 
500 |a Description based upon print version of record. 
505 0 |a Cover -- Half Title -- Series Page -- Title Page -- Copyright Page -- Dedication -- Table of Contents -- List of Figures -- Preface -- Acknowledgements -- 1 The Digital Marketing Landscape -- 2 Search Engine Optimization -- 3 Website Development -- 4 The Retail Website -- 5 The B2B Website -- 6 Advertising Online -- 7 Email Marketing -- 8 Marketing on Social Media -- 9 Metrics and Analytics -- Index 
650 0 |a Internet marketing. 
650 7 |a Internet marketing  |2 fast 
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776 0 8 |i Print version:  |a Charlesworth, Alan  |t Absolute Essentials of Digital Marketing  |d Milton : Taylor & Francis Group,c2020  |z 9780367859206 
830 0 |a Absolute Essentials of Business and Economics Ser. 
856 4 0 |u https://ebookcentral.proquest.com/lib/holycrosscollege-ebooks/detail.action?docID=6340948  |y Click for online access 
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