Building a Salesforce-powered front office : a quick-start guide

Building a Salesforce-powered front office : a quick-start guide / Rashed A. Chowdhury.

Harness the power of Salesforce to manage and grow your business. This book shows you how to use the Salesforce CRM tool to consolidate consumer data into a single place to gain better insight into your business and more easily manage data. Data (such as email, spreadsheets, databases) is generated...

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Bibliographic Details
Main Author: Chowdhury, Rashed A.
Format: eBook
Language:English
Published: Berkeley, CA : Apress, 2021.
Subjects:
Salesforce (Online service)
Customer relations > Management.
Customer relations > Management
Online Access:Click for online access
Table of Contents:
  • Chapter 1: Lead to Cash: Front Office Process Tower
  • Chapter 2: Leads
  • Chapter 3: Opportunity
  • Chapter 4: Accounts
  • Chapter 5: Activities
  • Chapter 6: Digital Marketing
  • Chapter 7: Marketing Campaigns
  • Chapter 8: Front Office Concepts, Enterprise Framework and Design Thinking
  • Chapter 9: Data Management
  • Chapter 10: Proposal Development and Sales Pipelines
  • Chapter 11: Configuration Best Practices, Customization and DevOps
  • Chapter 12: Salesforce Platform
  • Chapter 13: Helping Companies Grow as a Salesforce Partner.

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