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| LEADER |
00000cam a2200000 u 4500 |
| 001 |
on1267763486 |
| 003 |
OCoLC |
| 005 |
20241006213017.0 |
| 006 |
m o d |
| 007 |
cr cnu---unuuu |
| 008 |
210911s2021 nyu o ||| 0 eng d |
| 040 |
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|a EBLCP
|b eng
|c EBLCP
|d UKAHL
|d N$T
|d OCLCO
|d OCLCF
|d OCLCQ
|d OCLCO
|d SFB
|d OCLCL
|d SXB
|d HOPLA
|d OCLCQ
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| 020 |
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|a 1637421141
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| 020 |
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|a 9781637421147
|q (electronic bk.)
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| 035 |
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|a (OCoLC)1267763486
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| 050 |
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4 |
|a HF5438.25
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| 049 |
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|a HCDD
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| 100 |
1 |
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|a Cochran, Sara L.
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| 245 |
1 |
0 |
|a Direct Selling
|h [electronic resource] :
|b A Global and Social Business Model.
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| 260 |
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|a New York :
|b Business Expert Press,
|c 2021.
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| 300 |
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|a 1 online resource (176 p.).
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| 490 |
1 |
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|a Issn Ser.
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| 500 |
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|a Description based upon print version of record.
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| 505 |
0 |
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|a Cover -- Halftitle -- Title -- Copyright -- Description -- Contents -- Testimonials -- Foreword -- Acknowledgments -- Introduction -- Chapter 1: Entrepreneurial Underpinnings of Direct Selling -- Chapter 2: Direct Selling-From Camels to Cyberspace -- Chapter 3: Direct Selling Distributor Compensation Plans -- Chapter 4: Ethics and Compliance in Direct Selling -- Chapter 5: Direct Selling in the Global Marketplace -- Chapter 6: On the Benefits of Direct Selling -- Chapter 7: Opportunities and Challenges in Direct Selling -- About the Authors -- Index -- Adpage -- Backcover
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| 520 |
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|a Direct Selling: A Global and Social Business Model is a collective project from eight academics and practitioners who have dedicated much of their careers to understanding direct selling as both a go-to-market strategy and a channel of distribution and to capturing the people who are the foundation of direct selling. The pages of this book bring together a wealth of research and knowledge that can inform a broad spectrum of constituents about the economic and social benefits of direct selling, while also providing detail and clarity on key issues related to direct selling as a sustainable busi.
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| 650 |
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0 |
|a Direct selling.
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| 650 |
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0 |
|a Direct marketing.
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| 650 |
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7 |
|a Direct marketing
|2 fast
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| 650 |
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7 |
|a Direct selling
|2 fast
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| 700 |
1 |
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|a Coughlan, Anne T.
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| 700 |
1 |
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|a Crittenden, Victoria L.
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| 700 |
1 |
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|a Crittenden, William F.
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| 700 |
1 |
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|a Ferrell, Linda K.
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| 700 |
1 |
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|a Ferrell, O. C.
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| 700 |
1 |
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|a Luce, W. Alan.
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| 700 |
1 |
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|a Peterson, Robert A.
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| 758 |
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|i has work:
|a Direct selling (Text)
|1 https://id.oclc.org/worldcat/entity/E39PCG8QCXb7HrtdTyhFpXJj3P
|4 https://id.oclc.org/worldcat/ontology/hasWork
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| 776 |
0 |
8 |
|i Print version:
|a Cochran, Sara L.
|t Direct Selling
|d New York : Business Expert Press,c2021
|z 9781637421130
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| 830 |
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0 |
|a Issn Ser.
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| 856 |
4 |
0 |
|u https://ebookcentral.proquest.com/lib/holycrosscollege-ebooks/detail.action?docID=6719258
|y Click for online access
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| 903 |
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|a EBC-AC
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| 994 |
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|a 92
|b HCD
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