The language of employability : a corpus-based analysis of UK university websites

The language of employability : a corpus-based analysis of UK university websites / Maria Fotiadou.

This book employs a corpus-based Critical Discourse Analysis (CDA) methodology to analyse the language used by university careers services in the UK. Drawing on a corpus which includes the public-facing websites of careers services from 24 Russell Group and 34 Post-92 universities, the author highli...

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Bibliographic Details
Main Author: Fotiadou, Maria
Format: eBook
Language:English
Published: Cham, Switzerland : Palgrave Macmillan, 2022.
Subjects:
Vocational guidance > Great Britain > Computer network resources.
Higher education and state > Great Britain.
Vocational guidance > Terminology.
Discourse analysis > Methodology.
Discourse analysis > Social aspects.
Discourse analysis > Methodology
Discourse analysis > Social aspects
Higher education and state
Vocational guidance
Vocational guidance > Computer network resources
Great Britain
Terminology
Online Access:Click for online access
Table of Contents:
  • Chapter 1. Introduction: The marketisation of Higher Education in the UK and the language of employability
  • Chapter 2. Higher Education policy since the 1980s
  • Chapter 3. Corpus-based Critical Discourse Analysis
  • Chapter 4. Data and methods: University websites and corpus-based CDA
  • Chapter 5. The representation of the job-seeking reality and the notion of employability
  • Chapter 6. Understanding careers services and their roles
  • Chapter 7. Similarities and differences in the language used by post-1992 and Russell Group universities
  • Chapter 8. Conclusions: Denaturalising the language of employability.

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