Museum Growth Hacking Impact of Art Exhibitions, Museum Acquisitions and Art Market Sales.

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Bibliographic Details
Main Author: Muchitsch, Yvonne
Format: eBook
Language:English
Published: Göttingen : Cuvillier Verlag, 2023.
Subjects:
Online Access:Click for online access
Table of Contents:
  • Intro
  • ACKNOWLEDGEMENTS
  • EXECUTIVE SUMMARY
  • KURZZUSAMMENFASSUNG
  • EIDESSTATTLICHE VERSICHERUNG
  • CONTENTS
  • LIST OF ABBREVIATIONS
  • LIST OF FIGURES
  • xxiiiLIST OF TABLES
  • LIST OF ADDENDUM
  • Chapter 1 INTRODUCTION
  • 1.1 What does Growth Hacking mean?
  • 1.2 Development Art History and Economics
  • 1.3 Linking Museum and Art Market
  • Chapter 2 DATA AND CHAPTER OVERVIEW
  • 2.1 Core-Dataset
  • 2.2 Chapter Overview
  • Chapter 3 MUSEUM SUPPORT IN THE FIELD OF MUSEUMRESEARCH: EVIDENCE FROM A UNIQUE MUSEUMSURVEY
  • 3.1 Introduction
  • 3.2 Data, Methodology and Empirical Results
  • 3.3 Descriptive Statistics and Analyses
  • 3.4 Discussion
  • 3.5 Conclusion
  • Chapter 4 VISITORS, EXHIBITIONS AND MUSEUMSSTRATEGIES: EVIDENCE FROM MUSEUMS INGERMANY, SWITZERLAND AND AUSTRIA
  • 4.1 Introduction
  • 4.2 Data and Methodology
  • 4.3 Summary Statistics and Analyses
  • 4.4 Discussion
  • 4.5 Conclusion
  • Chapter 5 ACQUISITION POLICIES OF EUROPEAN MUSEUMSCOMPARED TO TRANSACTIONS ON THEINTERNATIONAL ART MARKET
  • 5.1 Introduction
  • 5.2 Data and Methodology
  • 5.3 Summary Statistics and Initial Analyses
  • 5.4 Data Analyses and Results
  • Chapter 6 RELATIONSHIPS BETWEEN EUROPEAN MUSEUMACQUISITIONS AND THE INTERNATIONALART MARKET: INSIGHTS AND ANALYSES
  • 6.1 Introduction
  • 6.2 Previous Studies
  • 6.3 Data and Methodology
  • 6.4 Summary Statistics and Analyses
  • 6.5 Discussion
  • 6.6 Conclusion
  • Chapter 7 SUMMARY AND CONCLUDING REMARKS
  • 7.1 Summary of the Results
  • 7.2 Concluding Remarks
  • BIBLIOGRAPHY
  • APPENDIX
  • Appendix 1
  • Appendix 2
  • Appendix 3
  • Appendix 4