Qualitative methods in communication and media

Qualitative methods in communication and media / Sandra L. Faulkner and Joshua D. Atkinson.

This is a learning-centered guide to designing, conducting, and evaluating qualitative communication and media research methods. The book introduces and unpacks qualitative communication research method design, analysis, representation, writing, and evaluation, using extended examples and clear disc...

Full description

Saved in:
Bibliographic Details
Other Authors: Faulkner, Sandra L. (Editor), Atkinson, Joshua D. (Editor)
Format: eBook
Language:English
Published: New York, NY : Oxford University Press, 2023.
Series:Research to the point series.
Subjects:
Qualitative research > Methodology.
Communication > Research.
Mass media > Research.
Communication > Research
Mass media > Research
Qualitative research > Methodology
Society & social sciences.
Society.
Online Access:Click for online access
Table of Contents:
  • Intro
  • Title Page
  • Copyright Page
  • Contents
  • Preface
  • About the Authors
  • 1. Thinking Like a Qualitative Researcher
  • 2. Designing a Qualitative Study
  • 3. Doing Qualitative Analysis and Interpretation
  • 4. Doing Qualitative Media Analysis (Part 1)
  • 5. Doing Qualitative Media Analysis (Part 2)
  • 6. Writing and Presenting Qualitative Research
  • 7. Evaluating Qualitative Research
  • Epilogue: Being a Qualitative Researcher
  • Appendix: Glossary of Key Terms
  • References
  • Index

Similar Items