Selling the five rings : the International Olympic Committee and the rise of Olympic commercialism / Robert K. Barney, Stephen R. Wenn, Scott G. Martyn.

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Bibliographic Details
Main Author:	Barney, Robert Knight, 1932-
Other Authors:	Wenn, Stephen R., 1964-, Martyn, Scott G., 1966-
Format:	Book
Language:	English
Published:	Salt Lake City : The University of Utah Press, c2002.
Subjects:	International Olympic Committee. Olympics > Economic aspects. Television and sports.

Holdings details from Dinand Library
Call Number:	GV721.5 .B32 2002
Status:	Available

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