Likeable social media : how to delight your customers, create an irresistible brand, and be amazing on Facebook, Twitter, LinkedIn, Instagram, Pinterest, and more / Dave Kerpen with Mallorie Rosenbluth and Meg Riedinger ; new foreword by Carrie Kerpen.
Packed with brand-new case studies from today's emerging social sites, this updated edition of Likeable Social Media helps you harness the power of word-of-mouth marketing to transform your business. Listen to your customers and prospects. Deliver value, excitement, and surprise. And most impor...
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Bibliographic Details
Main Author: |
Kerpen, Dave
(Author) |
Format: | Book
|
Language: | English |
Published: |
New York :
McGraw-Hill Education,
[2015]
|
Edition: | Revised and expanded second edition. |
Subjects: | |