Designing Personalized User Experiences in eCommerce edited by Clare-Marie Karat, Jan O. Blom, John Karat.

How do you design personalized user experiences that delight and provide value to the customers of an eCommerce site? Personalization does not guarantee high quality user experience: a personalized user experience has the best chance of success if it is developed using a set of best practices in HCI...

Full description

Saved in:
Bibliographic Details
Corporate Author: SpringerLink (Online service)
Other Authors: Karat, Clare-Marie (Editor), Blom, Jan O. (Editor), Karat, John (Editor)
Format: eBook
Language:English
Published: Dordrecht : Springer Netherlands : Imprint: Springer, 2004.
Edition:1st ed. 2004.
Series:Human–Computer Interaction Series, 5
Springer eBook Collection.
Subjects:
Online Access:Click to view e-book
Holy Cross Note:Loaded electronically.
Electronic access restricted to members of the Holy Cross Community.