Mega-Events and Mega-Ambitions: South Korea’s Rise and the Strategic Use of the Big Four Events

Mega-Events and Mega-Ambitions: South Korea’s Rise and the Strategic Use of the Big Four Events by Yu-Min Joo, Yooil Bae, Eva Kassens-Noor.

This book provides a holistic analysis of South Korea’s strategic use of mega-events in its modern development. It examines the Summer Olympics (1988), the World Expo (1993), the FIFA World Cup (2002), and the Winter Olympics (2018) over the past 30 years of the country’s rapid growth, and across va...

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Bibliographic Details
Main Authors: Joo, Yu-Min (Author), Bae, Yooil (Author), Kassens-Noor, Eva (Author)
Corporate Author: SpringerLink (Online service)
Format: eBook
Language:English
Published: London : Palgrave Macmillan UK : Imprint: Palgrave Pivot, 2017.
Edition:1st ed. 2017.
Series:Mega Event Planning,
Springer eBook Collection.
Subjects:
Human geography.
Ethnology—Asia.
Urban geography.
Sports—Sociological aspects.
Tourism.
Management.
Electronic resources (E-books)
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Call Number: E-Book
Status: Available

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