Platform Power and Policy in Transforming Television Markets by Tom Evens, Karen Donders.

This book seeks to investigate ‘platform power’ in the multi-platform era and unravels the evolution of power structures in the TV industry as a result of platformisation. Multiple TV platforms and modes of distribution are competing–not necessarily in a zero-sum game–to control the market. In the v...

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Bibliographic Details
Main Authors: Evens, Tom (Author), Donders, Karen (Author)
Corporate Author: SpringerLink (Online service)
Format: eBook
Language:English
Published: Cham : Springer International Publishing : Imprint: Palgrave Macmillan, 2018.
Edition:1st ed. 2018.
Series:Palgrave Global Media Policy and Business
Springer eBook Collection.
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Online Access:Click to view e-book
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