Platform Power and Policy in Transforming Television Markets by Tom Evens, Karen Donders.

This book seeks to investigate ‘platform power’ in the multi-platform era and unravels the evolution of power structures in the TV industry as a result of platformisation. Multiple TV platforms and modes of distribution are competing–not necessarily in a zero-sum game–to control the market. In the v...

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Bibliographic Details
Main Authors: Evens, Tom (Author), Donders, Karen (Author)
Corporate Author: SpringerLink (Online service)
Format: eBook
Language:English
Published: Cham : Springer International Publishing : Imprint: Palgrave Macmillan, 2018.
Edition:1st ed. 2018.
Series:Palgrave Global Media Policy and Business
Springer eBook Collection.
Subjects:
Online Access:Click to view e-book
Holy Cross Note:Loaded electronically.
Electronic access restricted to members of the Holy Cross Community.
Table of Contents:
  • 1. Introduction: Planet Of The Platforms
  • 2. From Local Utility To Global Commodity, Case Liberty Global: All Along The Value Chain
  • 3. Game Of Screens, Case Netflix: Turning Data Into Content
  • 4. Power To The Platforms, Case Hulu: Partners In Crime
  • 5. The Retransmission Swamp, Case Fox Networks: The Howling Wolf
  • 6. Regulating The Retransmission Swamp, Case Aereo, Bhaalu And Friends: Copyright In The Cloud
  • 7. Policing The Platforms, Case Time Warner + AT&T: A Great Deal
  • 8.Conclusion: Winner Takes It All.