Public Relations Research European and International Perspectives and Innovations / edited by Ansgar Zerfaß, A. A. van Ruler, Krishnamurthy Sriramesh.

This volume is a major contribution to the trans-national debate on public relations research and communication management. It presents dominant concepts and findings from the scientific community in Germany in English language. At the same time, the compilation contains a selection of the most infl...

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Bibliographic Details
Corporate Author: SpringerLink (Online service)
Other Authors: Zerfaß, Ansgar (Editor), van Ruler, A. A. (Editor), Sriramesh, Krishnamurthy (Editor)
Format: eBook
Language:English
Published: Wiesbaden : VS Verlag für Sozialwissenschaften : Imprint: VS Verlag für Sozialwissenschaften, 2008.
Edition:1st ed. 2008.
Series:Springer eBook Collection.
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Online Access:Click to view e-book
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