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The secrets of word-of-mouth m...
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The secrets of word-of-mouth marketing : how to trigger exponential sales through runaway word of mouth / by George Silverman.
How to harness the awesome power of "word of mouth."
Saved in:
Bibliographic Details
Main Author:
Silverman, George, 1942-
Format:
eBook
Language:
English
Published:
New York :
AMACOM,
2001.
Subjects:
Word-of-mouth advertising.
Marketing.
marketing.
BUSINESS & ECONOMICS
>
Marketing
>
General.
BUSINESS & ECONOMICS
>
Distribution.
Marketing
Word-of-mouth advertising
Online Access:
Click for online access
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