Sun Tzu and the art of business : six strategic principles for managers / Mark McNeilly.

To hand down the wisdom he had gained from years of battles, more than two millenia ago the famous Chinese general Sun Tzu wrote the classic work on military strategy, The Art of War. Because business, like warfare, is dynamic, fast-paced, and requires an effective and efficient use of scarce resour...

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Bibliographic Details
Main Author: McNeilly, Mark
Format: eBook
Language:English
Published: New York : Oxford University Press, 1996.
Series:OUP E-Books.
Subjects:
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