Information technology strategies : how leading firms use IT to gain an advantage

Information technology strategies : how leading firms use IT to gain an advantage / William V. Rapp.

The focus of this text is to educate the reader on the strategic principles fundamental to using information technology to gain market control. It provides case examples of how to use IT to enhance existing core competencies and strategies.

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Bibliographic Details
Main Author: Rapp, William V.
Format: eBook
Language:English
Published: New York ; Oxford : Oxford University Press, 2002.
Series:OUP E-Books.
Subjects:
Information technology > Management.
Business > Data processing.
Strategic planning.
Information technology > Management > Case studies.
Business > Data processing > Case studies.
Strategic planning > Case studies.
Management > Data processing.
BUSINESS & ECONOMICS > Information Management.
BUSINESS & ECONOMICS > Knowledge Capital.
Management > Data processing
Business > Data processing
Information technology > Management
Strategic planning
Electronic books.
Case studies
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