New business models for the knowledge economy / Wendy Jansen, Wilchard Steenbakkers and Hans Jägers.

This book features a business model framework that presents three new types of business model, in which 'customization', 'innovation', and 'authenticity' play an important role as solutions to the new requirements of business. The authors provide an explanation of their...

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Bibliographic Details
Main Author: Jansen, Wendy
Other Authors: Jägers, H. P. M., Steenbakkers, Wilchard
Format: eBook
Language:English
Published: Aldershot, England ; Burlington, VT : Gower, ©2007.
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