Innovation and the futureproof bank : a practical guide to doing different business-as-usual / James Gardner.

"This is a book about those practices in banks. It explains, using examples from institutions around the world, what it takes to create an innovation culture that consistently introduces new things into undifferentiated markets and internal cultures. It shows how banks can leverage the power of...

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Bibliographic Details
Main Author: Gardner, James (James Alexander)
Format: eBook
Language:English
Published: Chichester, U.K. : Wiley, ©2009.
Subjects:
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