The American television industry

The American television industry / Michael Curtin and Jane Shattuc.

The American Television Industry offers a concise and accessible introduction to TV production, programming, advertising, and distribution in the United States. The authors outline how programs are made and marketed, and furthermore provide an insightful overview of key players, practices, and futur...

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Bibliographic Details
Main Author: Curtin, Michael
Corporate Author: British Film Institute
Other Authors: Shattuc, Jane
Format: eBook
Language:English
Published: Basingstoke : Palgrave Macmillan on behalf of the British Film Institute, 2009.
Series:International screen industries.
Subjects:
Television broadcasting > United States.
Television broadcasting > United States > History.
Television broadcasting > United States > Case studies.
Television broadcasting > United States > History > Case studies.
BUSINESS & ECONOMICS > Industries > Media & Communications.
TECHNOLOGY & ENGINEERING > Telecommunications.
Television broadcasting
Fernsehprogramm
Fernsehwirtschaft
TV-industrin, USA.
Fernsehanstalt.
Fernsehen.
Fernsehprogramm.
Programmindustrie.
USA.
United States
USA
Case studies
History
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