Tourism Supply Chain Management.

Fierce global competition in the tourism industry is now focused on integral parts of supply chains rather than on individual firms. The highly competitive environment has forced tourism firms to look for ways to enhance their competitive advantage. Tourism products are often viewed by consumers as...

Full description

Saved in:
Bibliographic Details
Main Author: Song, Haiyan
Format: eBook
Language:English
Published: Hoboken : Taylor & Francis, 2011.
Series:Advances in Tourism.
Subjects:
Online Access:Click for online access