Madison Avenue and the color line : African Americans in the advertising industry / Jason Chambers.

"For much of the twentieth century, even as advertisers chased African American consumer dollars, the doors to most advertising agencies were firmly closed to African American professionals. Over time, black participation in the industry resulted from the combined efforts of black media, civil...

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Bibliographic Details
Main Author: Chambers, Jason
Format: eBook
Language:English
Published: Philadelphia, Pa. : University of Pennsylvania Press, ©2008.
Series:EBL-Schweitzer
Subjects:
Online Access:Click for online access