Entrepreneurship strategy : changing patterns in new venture creation, growth, and reinvention / Lisa K. Gundry, Jill R. Kickul.

'Entrepreneurship Strategy' presents a framework for strategy in entrepreneurial organisations that incorporates new venture emergence, early growth, and reinvention and innovation in established ventures.

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Bibliographic Details
Main Author: Gundry, Lisa K., 1958-
Other Authors: Kickul, Jill R.
Format: eBook
Language:English
Published: Thousand Oaks, CA : Sage Publications, ©2007.
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