Innovative pricing strategies to increase profits

Innovative pricing strategies to increase profits / Daniel Marburger.

The practice of setting a single price that all buyers pay is slowly becoming a thing of the past. Today's marketplace requires firms to develop innovative pricing strategies to remain competitive. Is it better to bundle goods or price them separately? What type of online auction will generate...

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Bibliographic Details
Main Author: Marburger, Daniel
Corporate Author: Business Expert Press
Format: eBook
Language:English
Published: [New York, N.Y.] (222 East 46th Street, New York, NY 10017) : Business Expert Press, 2012.
Edition:1st ed.
Series:2012 digital library.
Economics and finance collection.
Business Expert Press digital library.
Subjects:
Pricing.
Open price system.
Internet auctions.
Price fixing.
BUSINESS & ECONOMICS > Sales & Selling > Management.
Price fixing
Internet auctions
Open price system
Pricing
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