Anticipate : knowing what customers need before they do / Jeff Tobe, Bill Thomas.

Design and implement the ideal customer focus Anticipate provides business readers with a practical how-to approach for taking their customer-supplier relationship to one that is more sustainable and more mutually profitable. Much of the discussion on customer experience has centered on the hospital...

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Bibliographic Details
Main Author: Tobe, Jeff
Other Authors: Thomas, Bill, 1955-
Format: eBook
Language:English
Published: Hoboken, N.J. : John Wiley & Sons, 2013.
Subjects:
Online Access:Click for online access

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100 1 |a Tobe, Jeff. 
245 1 0 |a Anticipate :  |b knowing what customers need before they do /  |c Jeff Tobe, Bill Thomas. 
260 |a Hoboken, N.J. :  |b John Wiley & Sons,  |c 2013. 
300 |a 1 online resource 
336 |a text  |b txt  |2 rdacontent 
337 |a computer  |b c  |2 rdamedia 
338 |a online resource  |b cr  |2 rdacarrier 
504 |a Includes bibliographical references and index. 
505 0 |a Strategy: creating and destroying customer value -- Doing the right things for the wrong reasons -- Not all customers are good customers -- When customers speak who hears them? -- Input is vital but involvement multiplies the value -- It takes two -- Customer focus is a process, not an event -- Culture, the soft stuff is the hard stuff -- Managing change, performance & talent -- Leveraging your culture and value chain. 
588 0 |a Print version record and CIP data provided by publisher. 
520 |a Design and implement the ideal customer focus Anticipate provides business readers with a practical how-to approach for taking their customer-supplier relationship to one that is more sustainable and more mutually profitable. Much of the discussion on customer experience has centered on the hospitality or retail industries and has showcased the discrete techniques organizations use to deliver better service and create more satisfied customers. Anticipate extends and integrates those techniques to deliver an end-to-end customer experience that can be applie. 
650 0 |a Customer relations. 
650 0 |a Strategic planning. 
650 7 |a BUSINESS & ECONOMICS  |x Consumer Behavior.  |2 bisacsh 
650 7 |a Customer relations  |2 fast 
650 7 |a Strategic planning  |2 fast 
700 1 |a Thomas, Bill,  |d 1955- 
758 |i has work:  |a Anticipate (Text)  |1 https://id.oclc.org/worldcat/entity/E39PCGvx6qmcG4FvVt9PKdQC8K  |4 https://id.oclc.org/worldcat/ontology/hasWork 
776 0 8 |i Print version:  |a Tobe, Jeff.  |t Anticipate.  |d Hoboken, N.J. : John Wiley & Sons, ©2013  |z 9781118356913  |w (DLC) 2012035833 
856 4 0 |u https://ebookcentral.proquest.com/lib/holycrosscollege-ebooks/detail.action?docID=947568  |y Click for online access 
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