Agenda-Setting.

What is the major social problem in the news today? Who made it so important? Social issues that are widely recognized on the media agenda often demand attention on the public agenda, and in turn move quickly up the policy agenda, creating policy changes. Based on research of contemporary social iss...

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Bibliographic Details
Main Author:	Dearing, Dr. James W. W.
Other Authors:	Rogers, Dr. Everett M.
Format:	eBook
Language:	English
Published:	Thousand Oaks : SAGE Publications, 1996.
Series:	Communication concepts.
Subjects:	Mass media and public opinion > United States. Mass media > Political aspects > United States. Mass media > United States > Influence. Mass media > Social aspects > United States. Public opinion > United States. Political planning > United States. Mass media and public opinion Mass media > Influence Mass media > Political aspects Mass media > Social aspects Political planning Public opinion United States
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