Bollywood and Globalisation.

The field of Bollywood studies has remained predominantly critical, theoretical and historical in focus. This book brings together qualitative and quantitative approaches to tackle empirical questions focusing on the relationship between soft power, hybridity, cinematic texts, and audiences. Adoptin...

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Bibliographic Details
Main Author: Schaefer, David J.
Other Authors: Karan, Kavita
Format: eBook
Language:English
Published: Hoboken : Taylor and Francis, 2012.
Series:Routledge contemporary South Asia series.
Subjects:
Online Access:Click for online access