Towards a new order in the global automotive industry.

The global automotive industry faces the most influential changes since the revolutionary introduction of mass production a century ago. Latecomer firms from Asia are challenging the western incumbents. They can change the rules of the game in the industry by leapfrogging several steps in their deve...

Full description

Saved in:
Bibliographic Details
Main Author: Wäldchen, Daniel
Format: eBook
Language:English
Published: Hamburg : Diplomica Verlag, 2014.
Subjects:
Online Access:Click for online access